Charms Direct is a family run, UK based, online retail company – we specialise in all things charms! We create authentic, traditional charms of exceptional quality, that's what makes us unique! All of the charms and jewellery found on this website are British-made and available via our online shop in 9ct, 14ct and 18ct gold as well as sterling silver. We also boast one of the largest and most exciting collections of charms in the world. Browse the full Charms Direct range today.
Each charm has been carefully crafted to the highest standards and comes fitted with jump ring and lobster clasp. Whether you choose a simple sterling silver or a 18ct white gold charm, you are guaranteed a product that is designed to last. The Charms Direct Animal & Nature collection is a very popular choice for those looking for something extra special. With free UK delivery on orders over £50, shop at Charms Direct today.